Shelley Moore Capito US Inactive
Capito for West Virginia
www.fb.com
Ad copy
🚨Big news!🚨 I am honored to have the support of Vice President JD Vance for my reelection! VP Vance understands Appalachia and knows what it takes to stand up for our communities. I look forward to continuing our work together.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 31.6/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 53.0 · 1.1 · 72.5 |
| Spend range | <USD 99 |
| Impressions | 9,000 – 9,999 |
| CPM (≈ $/1k impr) | USD 5.21 |
| Est. audience size | — |
| Days live | 5 (2026-02-18 → 2026-02-23) |
| Created | 2026-02-18 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | WV — Shelley Capito |
| Surfaced by | “senate:Shelley Capito” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | professional |
| Who pictured | candidate, opponent |
| Symbols | us flag |
| Call to action | none |
| Standout element | JD Vance dominates the upper two-thirds of the graphic in a power pose, visually towering over the smaller inset photo of Capito, signaling top-down endorsement authority |
| Tactic | The ad leverages borrowed credibility from the sitting Vice President to transfer MAGA brand loyalty to Capito, using bold red-white-blue design and the word 'ENDORSES' as a trust bridge to West Virginia's conservative base. |
Where it ran (delivery by region)
| West Virginia | 100.0% |
Who saw it (delivery)
| 18-24 · female | 2.4% |
| 45-54 · male | 7.2% |
| 65+ · male | 18.0% |
| 65+ · female | 21.9% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 8.4% |
| 55-64 · female | 6.7% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 4.4% |
| 18-24 · male | 5.4% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 7.3% |
| 35-44 · female | 4.2% |
| 25-34 · unknown | 0.2% |
| 25-34 · male | 9.3% |
| 25-34 · female | 3.9% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.2% |
