McKay for US Senate US Inactive
McKay for Senate, Inc
Ad copy
Please vote for Raymond T McKay in the Republican Primary on September 10th ~ either on election day at your polling location, or early voting today or Monday at your local City / Town Hall. ~ https://www.mckayforsenate.com/ ~
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 35.7/100 |
| Spend / Reach / Long. / Eff. | 17.4 · 59.2 · 1.1 · 65.0 |
| Spend range | USD 200–299 |
| Impressions | 15,000 – 19,999 |
| CPM (≈ $/1k impr) | USD 14.26 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 5 (2024-09-06 → 2024-09-11) |
| Created | 2024-09-06 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | RI — Raymond Mckay |
| Surfaced by | “senate:Raymond Mckay” |
🧠 AI analysis
| Issue | other |
| Framing | positive candidate |
| Message type | gotv mobilization |
| Emotional appeal | urgency |
| Production tier | diy amateur |
| Who pictured | none |
| Symbols | none |
| Call to action | vote |
| Standout element | Blank white image with no visual content whatsoever |
| Tactic | A bare-bones GOTV message relying entirely on copy text to drive primary turnout with specific date and location instructions, with no visual persuasion elements present. |
Where it ran (delivery by region)
| Rhode Island | 100.0% |
Who saw it (delivery)
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.2% |
| 55-64 · unknown | 0.2% |
| 65+ · female | 11.9% |
| 55-64 · male | 13.6% |
| 45-54 · male | 10.9% |
| 65+ · male | 10.3% |
| 55-64 · female | 11.6% |
| 35-44 · male | 12.1% |
| 45-54 · unknown | 0.1% |
| 25-34 · male | 7.5% |
| 45-54 · female | 7.7% |
| 18-24 · male | 2.2% |
| 25-34 · female | 4.2% |
| 35-44 · female | 6.2% |
| 35-44 · unknown | 0.1% |
| 18-24 · female | 1.1% |
| 25-34 · unknown | 0.1% |
