Shelley Moore Capito US Inactive
Capito for West Virginia
Shelley Moore Capito for U.S. Senate
Join the team! WEST VIRGINIA’SCONSERVATIVE CHAMPION
Ad copy
Thankful for President Trump’s endorsement of my reelection and his support of my efforts on behalf of West Virginia. Together we will continue delivering for the Mountain State in Washington!
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 29.1/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 47.5 · 0.3 · 68.5 |
| Spend range | <USD 99 |
| Impressions | 5,000 – 5,999 |
| CPM (≈ $/1k impr) | USD 9.0 |
| Est. audience size | — |
| Days live | 2 (2025-12-30 → 2026-01-01) |
| Created | 2025-12-30 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | WV — Shelley Capito |
| Surfaced by | “senate:Shelley Capito” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | learn more |
| Standout element | Side-by-side photo of Capito and Trump against misty West Virginia mountain backdrop reinforcing the Trump endorsement visually |
| Tactic | Borrowed-credibility tactic: pairing the candidate's image directly with Trump's to transfer his political brand strength to her reelection campaign in a deep-red state. |
Where it ran (delivery by region)
| West Virginia | 99.8% |
| Maryland | 0.2% |
| Virginia | 0.0% |
Who saw it (delivery)
| 18-24 · female | 0.2% |
| 18-24 · male | 0.6% |
| 18-24 · unknown | 0.0% |
| 25-34 · female | 0.3% |
| 25-34 · male | 0.8% |
| 35-44 · female | 0.6% |
| 35-44 · male | 1.3% |
| 35-44 · unknown | 0.0% |
| 45-54 · female | 1.2% |
| 45-54 · male | 2.8% |
| 55-64 · female | 4.7% |
| 55-64 · male | 9.1% |
| 55-64 · unknown | 0.1% |
| 65+ · female | 37.6% |
| 65+ · male | 40.3% |
| 65+ · unknown | 0.4% |
