John Fleming Louisiana State Treasurer
Louisiana families leave behind more than memories—sometimes, they leave money too. If you’re a caregiver for a loved one who passed, you might be eligible to claim what’s rightfully theirs.
Louisiana families leave behind more than memories—sometimes, they leave money too. If you’re a caregiver for a loved one who passed, you might be eligible to claim what’s rightfully theirs.
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| Overall score | 43.5/100 |
| Spend / Reach / Long. / Eff. | 21.0 · 72.4 · 8.3 · 72.3 |
| Spend range | USD 300–399 |
| Impressions | 60,000 – 69,999 |
| CPM (≈ $/1k impr) | USD 5.38 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 31 (2026-04-30 → 2026-05-31) |
| Created | 2026-04-20 |
| Creative variants | 2 body · 2 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | LA — John Fleming |
| Surfaced by | “senate:John Fleming” |
| Issue | economy taxes |
| Framing | informational |
| Message type | awareness |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | seniors |
| Symbols | money cash |
| Call to action | learn more |
| Standout element | Anthropomorphized gold coin superhero mascot with 'Louisiana Cash Claim' branding |
| Tactic | Leverages emotional hook of deceased loved ones leaving money behind to drive urgency and credibility through the official state treasurer imprimatur, positioning Fleming as a public servant delivering tangible financial benefit. |
| Louisiana | 100.0% |
| 35-44 · female | 7.2% |
| 35-44 · male | 2.5% |
| 35-44 · unknown | 0.0% |
| 45-54 · female | 21.6% |
| 45-54 · male | 7.3% |
| 45-54 · unknown | 0.2% |
| 55-64 · female | 45.2% |
| 55-64 · male | 15.6% |
| 55-64 · unknown | 0.3% |