Roy Cooper US ● Active
Cooper Victory Fund
Give Now To Help Roy Win in NC
Give Now To Help Roy Win in NC
Ad copy
Don’t miss this message from Roy >>
Don’t miss this message from Roy >>
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 49.8/100 |
| Spend / Reach / Long. / Eff. | 53.9 · 80.0 · 10.2 · 55.0 |
| Spend range | USD 7,000–7,999 |
| Impressions | 125,000 – 149,999 |
| CPM (≈ $/1k impr) | USD 54.54 |
| Est. audience size | — |
| Days live | 38 (2026-05-22 → active) |
| Created | 2026-05-22 |
| Creative variants | 2 body · 2 headline |
| Platforms | facebook, instagram |
| Languages | — |
| Candidate | NC — Roy Cooper |
| Surfaced by | “senate:Roy Cooper” |
🧠 AI analysis
| Issue | economy taxes |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Direct-to-camera smiling candidate with a humble $5 ask overlaid as subtitle text, mimicking an authentic personal video message |
| Tactic | The low-dollar, first-person video ask ('five bucks') creates intimacy and lowers the psychological barrier to donating, leveraging parasocial connection with the candidate. |
Where it ran (delivery by region)
| North Carolina | 75.5% |
| California | 2.6% |
| South Carolina | 2.3% |
| Virginia | 2.0% |
| Florida | 1.8% |
| New York | 1.6% |
| Georgia | 1.1% |
Who saw it (delivery)
| 18-24 · female | 0.4% |
| 45-54 · male | 6.4% |
| 65+ · male | 21.7% |
| 65+ · female | 29.5% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 10.5% |
| 55-64 · female | 11.4% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 5.4% |
| 18-24 · male | 0.7% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 4.8% |
| 35-44 · female | 3.4% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 2.9% |
| 25-34 · female | 1.8% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.6% |
