Don Tracy For Illinois, NFP
Follow Don, the community leader from Central Illinois who will defend the American Dream.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 38.0/100 |
| Spend / Reach / Long. / Eff. | 21.0 · 61.7 · 5.0 · 64.4 |
| Spend range | USD 300–399 |
| Impressions | 20,000 – 24,999 |
| CPM (≈ $/1k impr) | USD 15.53 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 19 (2025-09-29 → 2025-10-18) |
| Created | 2025-09-29 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | IL — Don Tracy |
| Surfaced by | “senate:Don Tracy” |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | us flag, none |
| Call to action | none |
| Standout element | Illinois state silhouette with a star as a bold anchor graphic tying candidate to his home state identity |
| Tactic | The ad uses social-follow framing as an awareness and list-building tactic, positioning Tracy as an approachable community figure tied to American Dream values rather than making a direct policy argument. |
| Illinois | 96.5% |
| Missouri | 0.5% |
| Florida | 0.4% |
| Indiana | 0.3% |
| Wisconsin | 0.3% |
| Texas | 0.3% |
| Iowa | 0.2% |
| 18-24 · female | 0.1% |
| 45-54 · male | 6.9% |
| 65+ · male | 33.2% |
| 65+ · female | 21.6% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 17.9% |
| 55-64 · female | 9.4% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 3.6% |
| 18-24 · male | 0.3% |
| 35-44 · unknown | 0.0% |
| 35-44 · male | 3.6% |
| 35-44 · female | 1.3% |
| 25-34 · unknown | 0.0% |
| 25-34 · male | 1.1% |
| 25-34 · female | 0.4% |
| 65+ · unknown | 0.3% |