SETH FOR MASSACHUSETTS, INC
Good vibes, hugs, and high fives. Unity and community. Pride Boston was amazing!!! π©·π©΅π€π€β€οΈπ§‘ππππ
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 41.0/100 |
| Spend / Reach / Long. / Eff. | 23.7 Β· 70.7 Β· 0.6 Β· 69.2 |
| Spend range | USD 400β499 |
| Impressions | 50,000 β 59,999 |
| CPM (β $/1k impr) | USD 8.17 |
| Est. audience size | β |
| Days live | 3 (2026-06-10 β 2026-06-13) |
| Created | 2026-06-10 |
| Creative variants | 1 body Β· 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MA β Seth Moulton |
| Surfaced by | βsenate:Seth Moultonβ |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | pride |
| Production tier | diy amateur |
| Who pictured | candidate, diverse crowd |
| Symbols | none |
| Call to action | none |
| Standout element | Bold hot-pink 'Boston Pride Parade' text overlaid on the candidate giving an enthusiastic high-five to a parade-goer |
| Tactic | Authenticity-first tactic β raw, unpolished video makes Moulton appear genuinely joyful and community-connected rather than staged, using the Pride setting to signal progressive values and personal warmth without explicit policy messaging. |
| Massachusetts | 98.6% |
| Rhode Island | 0.7% |
| Connecticut | 0.7% |
| New York | 0.0% |
| 18-24 Β· female | 7.8% |
| 18-24 Β· male | 15.1% |
| 18-24 Β· unknown | 0.4% |
| 25-34 Β· female | 12.8% |
| 25-34 Β· male | 31.9% |
| 25-34 Β· unknown | 0.5% |
| 35-44 Β· female | 9.6% |
| 35-44 Β· male | 21.7% |
| 35-44 Β· unknown | 0.2% |
| Unknown Β· female | 0.0% |
| Unknown Β· male | 0.0% |