Hector Mujica for Florida
I’m not a politician. I’m a lifelong Floridian who’s tired of the right vs. left mentality that’s leaving our communities behind. My parents opened our home to whoever needed a roof over their head and a seat at our table. I’m running for Senate to bring those values to the forefront, because I want to make sure everyone gets a fair shot: jobs that pay, homes we can afford, and a future we can believe in. People say it’s impossible for someone like me to win a Senate race in Florida, but the truth is that my opponent and I are already tied. Together, we can prove them wrong and bring dignity back to our politics. Chip in what you can to become a founding donor to my campaign. Thank you.
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| Overall score | 26.8/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 39.6 · 1.4 · 54.3 |
| Spend range | USD 100–199 |
| Impressions | 2,000 – 2,999 |
| CPM (≈ $/1k impr) | USD 59.81 |
| Est. audience size | — |
| Days live | 6 (2025-10-15 → 2025-10-21) |
| Created | 2025-10-14 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | FL — Hector Mujica |
| Surfaced by | “senate:Hector Mujica” |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | empathy |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Earnest close-up selfie-style video with visible emotional expression breaking the fourth wall |
| Tactic | Authenticity-first fundraising appeal leveraging personal immigrant family narrative and underdog framing ('already tied') to drive urgency and small-dollar donations. |
| California | 24.9% |
| New York | 9.6% |
| Texas | 7.3% |
| Illinois | 4.2% |
| Pennsylvania | 3.8% |
| New Jersey | 3.7% |
| Massachusetts | 3.3% |
| 18-24 · female | 0.7% |
| 45-54 · male | 5.2% |
| 65+ · male | 15.4% |
| 65+ · female | 31.3% |
| 55-64 · unknown | 0.3% |
| 55-64 · male | 10.5% |
| 55-64 · female | 14.0% |
| 45-54 · unknown | 0.2% |
| 45-54 · female | 6.3% |
| 18-24 · male | 1.2% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 4.1% |
| 35-44 · female | 3.9% |
| 25-34 · male | 3.7% |
| 25-34 · female | 2.3% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.6% |