Jeff Kessler for U.S. Senate US Inactive
KESSLER 2026
Jeff Kessler for US Senate: Vote May 12
Ad copy
I have a 20-year track record of standing up for West Virginians. With important issues like education, affordability, and opportunity on the line, this election matters. West Virginians need a leader with a record of real results. I hope to earn your vote on Election Day May 12.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 36.4/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 61.7 · 1.1 · 70.7 |
| Spend range | USD 100–199 |
| Impressions | 20,000 – 24,999 |
| CPM (≈ $/1k impr) | USD 6.64 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 5 (2026-05-06 → 2026-05-11) |
| Created | 2026-05-06 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | WV — Jeff Kessler |
| Surfaced by | “senate:Jeff Kessler” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | gotv mobilization |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | us flag |
| Call to action | vote |
| Standout element | Candidate speaking directly to camera in selfie-style video with US flags visible behind him at an outdoor civic venue |
| Tactic | Direct-to-camera personal appeal leverages authenticity and a 20-year experience narrative to build trust and drive Election Day turnout. |
Where it ran (delivery by region)
| West Virginia | 100.0% |
Who saw it (delivery)
| 18-24 · female | 2.9% |
| 45-54 · male | 8.1% |
| 65+ · male | 11.4% |
| 65+ · female | 16.4% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 8.2% |
| 55-64 · female | 10.0% |
| 45-54 · unknown | 0.2% |
| 45-54 · female | 9.6% |
| 18-24 · male | 1.5% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 7.7% |
| 35-44 · female | 9.8% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 6.0% |
| 25-34 · female | 7.8% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.2% |
