Seth for Massachusetts
Seth for Massachusetts
Seth for Massachusetts
Seth for Massachusetts
I want Massachusetts to lead the nation in big, forward-looking, progressive solutions that make life better for working people. Our future can’t wait another six years.
I want Massachusetts to lead the nation in big, forward-looking, progressive solutions that make life better for working people. Our future can’t wait another six years.
I want Massachusetts to lead the nation in big, forward-looking, progressive solutions that make life better for working people. Our future can’t wait another six years.
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| Overall score | 50.8/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 90.1 · 2.5 · 75.9 |
| Spend range | USD 1,000–1,499 |
| Impressions | 350,000 – 399,999 |
| CPM (≈ $/1k impr) | USD 3.33 |
| Est. audience size | — |
| Days live | 10 (2025-10-22 → 2025-11-01) |
| Created | 2025-10-22 |
| Creative variants | 3 body · 3 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MA — Seth Moulton |
| Surfaced by | “senate:Seth Moulton” |
| Issue | other |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | hope |
| Production tier | professional |
| Who pictured | candidate, family children |
| Symbols | family |
| Call to action | learn more |
| Standout element | Candidate posed with smiling family beneath bold red-and-navy 'Our Fight Can't Wait' campaign slogan |
| Tactic | The family photo paired with urgency-driven copy creates an emotional anchor that humanizes the candidate while the 'can't wait' framing implies incumbent complacency without naming an opponent. |
| Massachusetts | 100.0% |
| 18-24 · female | 17.4% |
| 45-54 · male | 4.5% |
| 65+ · male | 2.2% |
| 65+ · female | 1.4% |
| 55-64 · unknown | 0.0% |
| 55-64 · male | 3.6% |
| 55-64 · female | 1.8% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 2.0% |
| 18-24 · male | 21.0% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 8.9% |
| 35-44 · female | 4.0% |
| 25-34 · unknown | 0.3% |
| 25-34 · male | 20.9% |
| 25-34 · female | 11.3% |
| 18-24 · unknown | 0.4% |
| 65+ · unknown | 0.0% |