Ed Markey US Inactive
THE MARKEY COMMITTEE
Keep our AOC ad on the air!
Please contribute to our grassroots campaign today
Ad copy
BIG NEWS: Our brand new ad featuring AOC is airing across Massachusetts. But the only way we can continue to run it is with your help. Can you make a contribution to make sure that every voter we need to win sees our new ad and knows that Ed is a true progressive champion?
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 40.0/100 |
| Spend / Reach / Long. / Eff. | 29.2 · 66.9 · 1.4 · 62.5 |
| Spend range | USD 700–799 |
| Impressions | 35,000 – 39,999 |
| CPM (≈ $/1k impr) | USD 19.99 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 6 (2020-07-30 → 2020-08-05) |
| Created | 2020-07-30 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MA — Ed Markey |
| Surfaced by | “senate:Ed Markey” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | AOC speaking directly to camera as surrogate endorser, lending her star power to Markey's brand |
| Tactic | Leverages AOC's celebrity and progressive credibility as a borrowed-credibility hook to drive small-dollar donations, using urgency framing ('the only way we can continue') to convert excitement about the endorsement into immediate financial action. |
Where it ran (delivery by region)
| Massachusetts | 52.8% |
| New York | 6.6% |
| California | 6.0% |
| Washington | 2.3% |
| Pennsylvania | 1.7% |
| Texas | 1.7% |
| Michigan | 1.6% |
Who saw it (delivery)
| 18-24 · unknown | 0.1% |
| 18-24 · female | 1.9% |
| 55-64 · male | 9.0% |
| 65+ · male | 13.8% |
| 35-44 · male | 6.2% |
| 55-64 · female | 13.3% |
| 35-44 · female | 6.8% |
| 25-34 · female | 5.0% |
| 65+ · female | 20.4% |
| 35-44 · unknown | 0.4% |
| 45-54 · female | 7.8% |
| 45-54 · male | 6.0% |
| 18-24 · male | 2.2% |
| 25-34 · male | 5.4% |
| 45-54 · unknown | 0.3% |
| 25-34 · unknown | 0.4% |
| 55-64 · unknown | 0.4% |
| 65+ · unknown | 0.6% |
