TEAM HAGERTY
Watch our new ad featuring Donald Trump Jr. here →
: I’m humbled to have the endorsement of President Donald Trump and his family.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 44.3/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 73.9 · 4.7 · 63.9 |
| Spend range | USD 1,000–1,499 |
| Impressions | 70,000 – 79,999 |
| CPM (≈ $/1k impr) | USD 16.66 |
| Est. audience size | — |
| Days live | 18 (2020-02-14 → 2020-03-03) |
| Created | 2020-02-14 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | TN — Bill Hagerty |
| Surfaced by | “senate:Bill Hagerty” |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | professional |
| Who pictured | candidate, opponent |
| Symbols | none |
| Call to action | learn more |
| Standout element | Face-to-face handshake with Trump bathed in dark cinematic lighting with glowing endorsement text overlay |
| Tactic | Leverages Trump's endorsement as the primary credibility signal, using a dramatic close-up handshake photo and bold overlay text to transfer Trump's political brand authority directly onto Hagerty. |
| Tennessee | 100.0% |
| 25-34 · unknown | 0.0% |
| 25-34 · female | 3.3% |
| 55-64 · unknown | 0.2% |
| 18-24 · female | 1.3% |
| 65+ · unknown | 0.2% |
| 35-44 · unknown | 0.1% |
| 25-34 · male | 4.5% |
| 65+ · male | 12.2% |
| 45-54 · male | 9.7% |
| 65+ · female | 19.1% |
| 18-24 · male | 1.5% |
| 35-44 · male | 5.9% |
| 55-64 · male | 10.4% |
| 35-44 · female | 6.2% |
| 45-54 · female | 11.4% |
| 55-64 · female | 13.9% |
| 45-54 · unknown | 0.1% |