Bill Cassidy US Inactive
Bill Cassidy for US Senate
Bill Cassidy: Protecting the unborn in Congress
As a conservative in the Senate, Bill Cassidy is focused on passing legislation that actually addresses the kitchen-table issues every family faces. Bill is fighting to lower the cost of health care and ensuring Louisianans can choose the doctor and care that’s best for their families.
Ad copy
Senator Bill Cassidy is a proven leader in the fight for life and is the only Republican in the upcoming GOP primary endorsed by Susan B. Anthony Pro-life America with an A+ pro-life scorecard.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 43.6/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 72.4 · 4.4 · 62.8 |
| Spend range | USD 1,000–1,499 |
| Impressions | 60,000 – 69,999 |
| CPM (≈ $/1k impr) | USD 19.22 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 17 (2026-03-19 → 2026-04-05) |
| Created | 2026-03-19 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | LA — Bill Cassidy |
| Surfaced by | “senate:Bill Cassidy” |
🧠 AI analysis
| Issue | abortion |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | none |
| Call to action | learn more |
| Standout element | A+ pro-life scorecard endorsement badge prominently displayed alongside bulleted anti-abortion legislative achievements |
| Tactic | Ad leverages third-party credibility from Susan B. Anthony Pro-Life America's A+ endorsement to establish Cassidy as the only legitimate pro-life GOP primary choice, using a checklist of concrete legislative actions to reinforce authenticity. |
Where it ran (delivery by region)
| Louisiana | 100.0% |
| Unknown | 0.0% |
Who saw it (delivery)
| 18-24 · female | 1.2% |
| 45-54 · male | 3.4% |
| 65+ · male | 17.1% |
| 65+ · female | 39.3% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 7.2% |
| 55-64 · female | 13.8% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 4.9% |
| 18-24 · male | 0.8% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 2.8% |
| 35-44 · female | 3.9% |
| 25-34 · unknown | 0.0% |
| 25-34 · male | 2.3% |
| 25-34 · female | 2.7% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.2% |
