Steve Marshall For Alabama
I am proud to stand with law enforcement to protect Alabamians. Follow me if you back the blue!
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 28.3/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 43.0 · 5.0 · 65.1 |
| Spend range | <USD 99 |
| Impressions | 3,000 – 3,999 |
| CPM (≈ $/1k impr) | USD 14.14 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 19 (2022-01-11 → 2022-01-30) |
| Created | 2022-01-11 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | AL — Steve Marshall |
| Surfaced by | “senate:Steve Marshall” |
| Issue | crime safety |
| Framing | positive candidate |
| Message type | list building survey |
| Emotional appeal | pride |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | none |
| Call to action | none |
| Standout element | Bold oversized white text dominating the dark background with a downward red arrow driving the follow CTA |
| Tactic | Uses pride-based identity politics ('back the blue') paired with a page-follow CTA to build an engaged supporter list around a law-and-order brand position. |
| Alabama | 100.0% |
| 18-24 · female | 0.2% |
| 35-44 · unknown | 0.1% |
| 65+ · unknown | 0.0% |
| 55-64 · male | 12.3% |
| 25-34 · male | 8.5% |
| 18-24 · male | 1.3% |
| 35-44 · female | 3.3% |
| 45-54 · female | 8.9% |
| 55-64 · female | 12.6% |
| 25-34 · female | 1.7% |
| 65+ · male | 9.1% |
| 65+ · female | 11.4% |
| 55-64 · unknown | 0.3% |
| 45-54 · unknown | 0.1% |
| 45-54 · male | 18.0% |
| 35-44 · male | 12.1% |