Dan Whitfield for Arkansas US Inactive
DANWHITCONGRESS
Ad copy
Hey y’all! We are so close to our end of year fundraising goal! Can you chip in and make a small investment in your families future by helping us end this year strong? https://secure.actblue.com/donate/danwhitcongress-1
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 31.9/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 51.9 · 0.3 · 63.5 |
| Spend range | USD 100–199 |
| Impressions | 8,000 – 8,999 |
| CPM (≈ $/1k impr) | USD 17.59 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 2 (2021-12-30 → 2022-01-01) |
| Created | 2021-12-30 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | AR — Dan Whitfield |
| Surfaced by | “senate:Dan Whitfield” |
🧠 AI analysis
| Issue | other |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Content-removed notice shown as the ad image, with an ActBlue donation link in the copy |
| Tactic | End-of-year urgency framing ('so close to our goal') combined with family-investment language drives small-dollar donations, though the removed-content screenshot undermines credibility and visibility. |
Where it ran (delivery by region)
| Arkansas | 100.0% |
Who saw it (delivery)
| 45-54 · unknown | 0.1% |
| 55-64 · male | 17.2% |
| 55-64 · female | 11.7% |
| 65+ · female | 15.3% |
| 35-44 · male | 8.2% |
| 45-54 · female | 4.8% |
| 25-34 · male | 4.4% |
| 45-54 · male | 11.8% |
| 65+ · male | 17.2% |
| 65+ · unknown | 0.2% |
| 35-44 · female | 3.8% |
| 18-24 · female | 1.2% |
| 25-34 · female | 2.3% |
| 25-34 · unknown | 0.1% |
| 35-44 · unknown | 0.1% |
| 55-64 · unknown | 0.2% |
| 18-24 · male | 1.4% |
