AMY MCGRATH FOR SENATE, INC.
It’ll take all of us to defeat McConnell.
I’m the Marine fighter pilot, retired Lt. Colonel, and mom of three taking on Mitch McConnell and his dirty special-interest friends. We can win this, with your help. Chip in whatever you can today.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 59.8/100 |
| Spend / Reach / Long. / Eff. | 63.0 · 99.5 · 13.5 · 63.1 |
| Spend range | USD 15,000–19,999 |
| Impressions | 900,000 – 999,999 |
| CPM (≈ $/1k impr) | USD 18.42 |
| Est. audience size | — |
| Days live | 50 (2020-05-04 → 2020-06-23) |
| Created | 2020-05-04 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | KY — Amy Mcgrath |
| Surfaced by | “senate:Amy Mcgrath” |
| Issue | candidate character bio |
| Framing | contrast comparison |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | none |
| Call to action | donate |
| Standout element | Facebook content-removed notice replacing actual ad creative, exposing a disclaimer compliance failure |
| Tactic | The ad leverages Amy McGrath's military biography and mother identity to build personal credibility while framing McConnell as corrupt, using an urgent personal ask to drive small-dollar donations. |
| California | 15.8% |
| New York | 7.9% |
| Florida | 5.9% |
| Texas | 5.4% |
| Washington | 4.2% |
| Pennsylvania | 3.7% |
| Illinois | 3.7% |
| 45-54 · unknown | 0.2% |
| 25-34 · female | 7.5% |
| 25-34 · unknown | 0.3% |
| 35-44 · unknown | 0.3% |
| 18-24 · male | 1.4% |
| 35-44 · female | 10.1% |
| 65+ · unknown | 0.3% |
| 65+ · male | 10.1% |
| 35-44 · male | 7.2% |
| 55-64 · unknown | 0.3% |
| 45-54 · male | 8.2% |
| 55-64 · female | 12.8% |
| 25-34 · male | 5.5% |
| 45-54 · female | 10.5% |
| 65+ · female | 14.4% |
| 55-64 · male | 8.7% |
| 18-24 · female | 2.2% |
| 18-24 · unknown | 0.1% |