MARKWHEELERFORSENATE
We need accountability in our economy. We deserve quality in our purchases.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 25.7/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 39.6 · 0.6 · 62.6 |
| Spend range | <USD 99 |
| Impressions | 2,000 – 2,999 |
| CPM (≈ $/1k impr) | USD 19.8 |
| Est. audience size | — |
| Days live | 3 (2025-11-13 → 2025-11-16) |
| Created | 2025-11-13 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | AL — Mark Wheeler |
| Surfaced by | “senate:Mark Wheeler” |
| Issue | economy taxes |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | urgency |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | none |
| Call to action | learn more |
| Standout element | extreme close-up selfie video shot from inside a car, creating raw unfiltered authenticity |
| Tactic | The DIY selfie-style video leverages relatability and authenticity to make the candidate feel like an everyday person speaking directly to voters, using plain populist language about economic accountability to build grassroots trust. |
| California | 6.8% |
| Florida | 5.8% |
| Texas | 5.7% |
| Ohio | 4.9% |
| Pennsylvania | 4.8% |
| Michigan | 4.5% |
| New York | 4.5% |
| 18-24 · male | 0.0% |
| 25-34 · female | 0.2% |
| 25-34 · male | 0.4% |
| 35-44 · female | 0.6% |
| 35-44 · male | 0.6% |
| 45-54 · female | 2.3% |
| 45-54 · male | 4.0% |
| 45-54 · unknown | 0.1% |
| 55-64 · female | 14.0% |
| 55-64 · male | 12.4% |
| 55-64 · unknown | 0.1% |
| 65+ · female | 44.1% |
| 65+ · male | 20.9% |
| 65+ · unknown | 0.3% |