📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

Nathan Sage for U.S. Senate US Inactive

SAGE FOR SENATE

ad creative

Give now to turn Iowa blue and take back the Senate for Democrats >>

I’m not taking money from corporate PACs, so no amount is too small.

Ad copy

My name is Nathan Sage, and I am the Democrat running for U.S. Senate against Republican Joni Ernst here in Iowa. I was raised in a trailer park. Growing up, that got me called a lot of hurtful things. And when you hear something said enough times… Well, it’s easy to almost start to believe it yourself. My family didn’t have much money. My dad worked at the factory, and my mom was a daycare teacher. I never imagined a better life until one day a military recruiter came knocking, promising that I could maybe one day graduate college. So in 2003, I joined the United States Marine Corps and served two deployments in Iraq. And when the Army offered me a $6,500 sign on bonus, I went back for a third one. After I left the military, I worked nights to help support my family while my GI Bill benefits paid for me to attend college. And thirteen long years after graduating high school, I finally got the degree I had dreamed about. I wish I could explain what it would have meant to 17- or 18-year-old me to know that one day he’d hang that piece of paper on his wall. To tell him that one day, he’d not only have a college degree, but be running to represent Iowa in the United States Senate. I’m running for U.S. Senate against Republican Joni Ernst here in Iowa because while we both took an oath in the military to protect the constitution against all threats – foreign and domestic – only one of us seems to remember it. In her last election, Joni Ernst won reelection with less than 52% of the vote in one of the closest Senate races in the country. And in 2026, we are going to send her packing and turn Iowa blue – but I need your help to do it. We need to raise $20,000 before midnight tonight to fight back against Elon Musk and all of the billionaire Super PACs, and right now, we’re still very short. If I am going to defeat Joni Ernst and flip this Senate seat blue, I am counting on grassroots donors like you to give right now. Please, will you make a monthly donation to my campaign right now – every single dollar you can afford – to help me defeat Republican Joni Ernst, turn Iowa blue, and take back the Senate for Democrats? I’m not taking money from corporate PACs, so no amount is too small. Winning here in Iowa is the only way Democrats have a shot at flipping the Senate in 2026, so please, do not wait to make a donation. I am so incredibly grateful for your support, Nathan Sage

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score37.3/100
Spend / Reach / Long. / Eff.38.3 · 59.2 · 1.1 · 50.5
Spend rangeUSD 1,500–1,999
Impressions15,000 – 19,999
CPM (≈ $/1k impr)USD 99.97
Est. audience size
Days live5 (2025-04-24 → 2025-04-29)
Created2025-04-24
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateIA — Nathan Sage
Surfaced by“senate:Nathan Sage”

🧠 AI analysis

Issuecandidate character bio
Framingpositive candidate
Message typefundraising
Emotional appealempathy
Production tierprofessional
Who picturedcandidate, veterans military
Symbolsmilitary
Call to actiondonate
Standout elementPBS NewsHour anchor quote reframing candidate's strength as non-MAGA authenticity
TacticBorrowed credibility from a PBS anchor quote defuses partisan assumptions about the candidate's assertive tone while a trailer-park origin story builds blue-collar empathy and drives small-dollar donations.

Where it ran (delivery by region)

California13.6%
New York6.2%
Florida5.5%
Texas4.9%
Illinois3.9%
Massachusetts3.8%
Washington3.7%

Who saw it (delivery)

18-24 · female 0.2%
45-54 · male 3.3%
65+ · male 23.0%
65+ · female 35.6%
55-64 · unknown 0.2%
55-64 · male 6.8%
55-64 · female 11.1%
45-54 · unknown 0.1%
45-54 · female 5.2%
18-24 · male 0.3%
35-44 · unknown 0.2%
35-44 · male 3.5%
35-44 · female 5.1%
25-34 · unknown 0.2%
25-34 · male 2.2%
25-34 · female 2.1%
18-24 · unknown 0.0%
65+ · unknown 0.8%

Similar ads (same issue, matching framing or emotional appeal)

Graham Platner
ME — Graham Platner 118d live
Graham Platner
ME — Graham Platner 57d live
Peggy Flanagan
MN — Peggy Flanagan 175d live
Ty Pinkins for Mississippi
MS — Ty Pinkins 188d live
John Deaton for US Senate
MA — John Deaton 52d live
Colin Allred
TX — Colin Allred 34d live
Mary Peltola
AK — Mary Peltola 41d live
James Talarico
TX — James Talarico 25d live