TEAM GRAHAM, INC.
Can we count on you to help?
Please join Nikki Haley and support Senator Lindsey Graham by donating $5, $10, or $25 today! "He's fought for us, it's time for us to fight for him." πΊπΈ
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 59.4/100 |
| Spend / Reach / Long. / Eff. | 67.8 Β· 100.0 Β· 9.6 Β· 60.1 |
| Spend range | USD 25,000β29,999 |
| Impressions | 1,000,000 β 0 |
| CPM (β $/1k impr) | USD 27.5 |
| Est. audience size | 500,001 β 1,000,000 |
| Days live | 36 (2020-09-21 β 2020-10-27) |
| Created | 2020-09-21 |
| Creative variants | 1 body Β· 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | SC β Lindsey Graham |
| Surfaced by | βsenate:SC β Lindsey Grahamβ |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | us flag |
| Call to action | donate |
| Standout element | Nikki Haley delivering an informal in-home video endorsement appeal alongside Graham |
| Tactic | Leverages Nikki Haley's star power and personal friendship framing to convert her donor base into small-dollar fundraising support for Graham with reciprocity messaging. |
| California | 8.3% |
| Florida | 8.3% |
| Texas | 8.0% |
| South Carolina | 5.4% |
| Ohio | 4.1% |
| New York | 3.9% |
| North Carolina | 3.6% |
| 45-54 Β· unknown | 0.1% |
| 65+ Β· unknown | 0.4% |
| 55-64 Β· unknown | 0.3% |
| 45-54 Β· male | 8.5% |
| 65+ Β· female | 24.6% |
| 55-64 Β· female | 17.5% |
| 45-54 Β· female | 5.9% |
| 55-64 Β· male | 20.2% |
| 65+ Β· male | 22.5% |