Janet Mills US Inactive
Mills for Maine
⚠ Creative removed by Meta
This ad's image was taken down for violating Meta's ad standards; the copy below is preserved from the Ad Library.
This ad's image was taken down for violating Meta's ad standards; the copy below is preserved from the Ad Library.
Mills' budget proposal lauded for prioritizing education, revenue sharing, MaineCare
Gov. Janet Mills released a budget proposal Wednesday that would finally meet the state’s obligation for K-12 education funding and would also bring Maine in accordance with requirements for revenue sharing with municipalities in fiscal year 2023. The $8.8 billion plan will cover the fiscal year
Ad copy
Mills’ Budget Lauded For Prioritizing Education
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 39.2/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 66.9 · 3.3 · 74.5 |
| Spend range | USD 100–199 |
| Impressions | 35,000 – 39,999 |
| CPM (≈ $/1k impr) | USD 3.99 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 13 (2022-10-27 → 2022-11-09) |
| Created | 2022-10-27 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ME — Janet Mills |
| Surfaced by | “senate:Janet Mills” |
🧠 AI analysis
| Issue | education |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | neutral |
| Production tier | unknown |
| Who pictured | candidate |
| Symbols | none |
| Call to action | none |
| Standout element | Facebook content removal notice blocking the actual ad creative |
| Tactic | The ad leverages earned media praise for Mills' budget priorities, but the content was removed by Facebook for a disclaimer violation, making the persuasion tactic inaccessible without logging in. |
Where it ran (delivery by region)
| Maine | 99.8% |
| Massachusetts | 0.1% |
| New Hampshire | 0.0% |
| New Brunswick | 0.0% |
| Florida | 0.0% |
| New York | 0.0% |
| Rhode Island | 0.0% |
Who saw it (delivery)
| 55-64 · male | 0.0% |
| 18-24 · female | 0.0% |
| 45-54 · unknown | 0.1% |
| 35-44 · unknown | 0.4% |
| 25-34 · male | 1.1% |
| 55-64 · female | 0.2% |
| 25-34 · unknown | 0.1% |
| 45-54 · male | 4.7% |
| 25-34 · female | 13.0% |
| 45-54 · female | 23.6% |
| 35-44 · female | 47.3% |
| 35-44 · male | 9.5% |
