Reeves for Congress
Support conservative Bryce Reeves for Congress! We MUST win back this seat!
This is a top-5 race in the country and I need your help to reclaim a Republican Congress! I'm a conservative, a Texas Aggie, former Army Ranger and law enforcement. I'm endorsed by fellow former member of the Corps of Cadets, Rick Perry, and I need your help to take back Congress and fight for our conservative principles! Will you donate $5, $10, or whatever you can afford today?
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 38.5/100 |
| Spend / Reach / Long. / Eff. | 21.0 Β· 63.8 Β· 3.3 Β· 65.9 |
| Spend range | USD 300β399 |
| Impressions | 25,000 β 29,999 |
| CPM (β $/1k impr) | USD 12.71 |
| Est. audience size | β |
| Days live | 13 (2022-03-12 β 2022-03-25) |
| Created | 2022-03-12 |
| Creative variants | 1 body Β· 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | VA β Bryce Reeves |
| Surfaced by | βsenate:Bryce Reevesβ |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | pride |
| Production tier | diy amateur |
| Who pictured | candidate, veterans military |
| Symbols | us flag, military |
| Call to action | donate |
| Standout element | Texas A&M helmet prominently displayed on desk behind candidate reinforcing his identity credentials |
| Tactic | Leverages multi-layered identity stacking β Army Ranger, Texas Aggie, law enforcement, Rick Perry endorsement β to build trust and urgency around a 'top-5 race' scarcity frame that drives small-dollar donations. |
| Texas | 60.4% |
| Oklahoma | 3.1% |
| Alabama | 3.1% |
| Florida | 2.7% |
| Louisiana | 2.5% |
| Arkansas | 2.2% |
| Mississippi | 2.0% |
| 25-34 Β· unknown | 0.0% |
| 25-34 Β· female | 0.5% |
| 45-54 Β· female | 1.6% |
| 45-54 Β· male | 9.2% |
| 65+ Β· male | 40.9% |
| 55-64 Β· male | 18.6% |
| 25-34 Β· male | 3.1% |
| 35-44 Β· female | 1.0% |
| 35-44 Β· male | 5.9% |
| 55-64 Β· female | 3.6% |
| 45-54 Β· unknown | 0.1% |
| 35-44 Β· unknown | 0.1% |
| 65+ Β· female | 15.0% |
| 55-64 Β· unknown | 0.2% |
| 65+ Β· unknown | 0.2% |