Office of Congressman Wiley Nickel
Time Sensative
Time Sensative
I’m committed to leveling the playing field by lowering costs for working families. Take this 1-minute survey today to share what issues impact you and your family the most.
I’m committed to leveling the playing field by lowering costs for working families. Take this 1-minute survey today to share what issues impact you and your family the most.
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| Overall score | 47.2/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 80.0 · 5.8 · 68.4 |
| Spend range | USD 1,000–1,499 |
| Impressions | 125,000 – 149,999 |
| CPM (≈ $/1k impr) | USD 9.09 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 22 (2023-05-10 → 2023-06-01) |
| Created | 2023-05-09 |
| Creative variants | 2 body · 2 headline |
| Platforms | |
| Languages | en |
| Candidate | NC — Wiley Nickel |
| Surfaced by | “senate:Wiley Nickel” |
| Issue | economy taxes |
| Framing | positive candidate |
| Message type | list building survey |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | survey poll |
| Standout element | oversized red-and-white bold typography dominating the right half of the image alongside a serious-faced congressman at a hearing nameplate |
| Tactic | Uses a list-building survey disguised as constituent engagement to capture voter contact info while associating Nickel with a high-salience economic message about cost-of-living relief. |
| North Carolina | 99.9% |
| South Carolina | 0.0% |
| Virginia | 0.0% |
| Tennessee | 0.0% |
| Mississippi | 0.0% |
| Texas | 0.0% |
| California | 0.0% |
| 25-34 · unknown | 0.1% |
| 55-64 · female | 7.3% |
| 25-34 · female | 5.4% |
| 65+ · unknown | 0.1% |
| 25-34 · male | 11.3% |
| 35-44 · unknown | 0.1% |
| 45-54 · female | 4.7% |
| 35-44 · male | 11.0% |
| 65+ · male | 14.6% |
| 45-54 · unknown | 0.1% |
| 55-64 · male | 10.5% |
| 45-54 · male | 9.5% |
| 65+ · female | 15.8% |
| 18-24 · female | 1.7% |
| 35-44 · female | 4.8% |
| 18-24 · male | 2.9% |
| 55-64 · unknown | 0.1% |