Hageman for Wyoming
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Next year, we'll elect a Congresswoman focused on Wyoming. Someone who fights our fights. Someone to actually REPRESENT us. Wyoming deserves a Congresswoman who Rides for the Brand. Join President Trump and our campaign to DEFEAT LIZ CHENEY. ⬇️ WATCH AND SHARE ⬇️
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| Overall score | 46.3/100 |
| Spend / Reach / Long. / Eff. | 41.0 · 78.0 · 3.6 · 62.5 |
| Spend range | USD 2,000–2,499 |
| Impressions | 100,000 – 124,999 |
| CPM (≈ $/1k impr) | USD 20.0 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 14 (2021-12-08 → 2021-12-22) |
| Created | 2021-12-07 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | WY — Harriet Hageman |
| Surfaced by | “senate:Harriet Hageman” |
| Issue | candidate character bio |
| Framing | contrast comparison |
| Message type | fundraising |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | farm rural |
| Call to action | donate |
| Standout element | Candidate in cowboy hat against open Wyoming rangeland evoking authentic Western identity |
| Tactic | The 'Rides for the Brand' ranching idiom ties Hageman's identity to Wyoming loyalty while framing Cheney as an outsider, using Trump's endorsement and a rural setting to mobilize Republican primary donors. |
| Wyoming | 100.0% |
| 18-24 · unknown | 0.0% |
| 45-54 · male | 11.4% |
| 35-44 · unknown | 0.1% |
| 45-54 · unknown | 0.1% |
| 35-44 · male | 13.0% |
| 65+ · female | 11.5% |
| 55-64 · female | 9.7% |
| 18-24 · male | 2.4% |
| 25-34 · female | 4.4% |
| 55-64 · unknown | 0.1% |
| 65+ · male | 10.7% |
| 35-44 · female | 5.9% |
| 45-54 · female | 6.6% |
| 55-64 · male | 12.1% |
| 25-34 · male | 11.1% |
| 18-24 · female | 0.8% |
| 25-34 · unknown | 0.0% |
| 65+ · unknown | 0.1% |