Juliana Stratton US Inactive
JULIANA FOR ILLINOIS
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Ad copy
Tammy Duckworth here with some exciting news: I am proud to endorse my friend, Illinois Lieutenant Governor Juliana Stratton, for the United States Senate. Juliana is a public servant to her core — a daughter, a mother, a caregiver and a fierce advocate for working families. She cares deeply about people, and it gives her the perspective to best advocate on behalf of middle-class families. We need that kind of voice, leadership and energy in D.C. to get things done. Please give $10 to Juliana’s campaign for the U.S. Senate today. She’s just getting started, and she needs our unwavering support. Thank you.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 31.7/100 |
| Spend / Reach / Long. / Eff. | 17.4 · 50.6 · 0.0 · 58.7 |
| Spend range | USD 200–299 |
| Impressions | 7,000 – 7,999 |
| CPM (≈ $/1k impr) | USD 33.27 |
| Est. audience size | — |
| Days live | 1 (2025-04-28 → 2025-04-29) |
| Created | 2025-04-28 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | IL — Juliana Stratton |
| Surfaced by | “senate:Juliana Stratton” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | hope |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Senator Tammy Duckworth's personal endorsement used as the entire ad copy to lend celebrity credibility |
| Tactic | The ad leverages a well-known senator's first-person voice to transfer trust and urgency to a lower-profile candidate, pairing the social proof endorsement with a direct donate CTA to maximize early-campaign fundraising. |
Where it ran (delivery by region)
| Illinois | 100.0% |
Who saw it (delivery)
| 18-24 · female | 1.9% |
| 45-54 · male | 5.2% |
| 65+ · male | 8.6% |
| 65+ · female | 18.3% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 7.3% |
| 55-64 · female | 15.3% |
| 45-54 · unknown | 0.2% |
| 45-54 · female | 12.1% |
| 18-24 · male | 2.0% |
| 35-44 · unknown | 0.3% |
| 35-44 · male | 5.3% |
| 35-44 · female | 11.0% |
| 25-34 · unknown | 0.3% |
| 25-34 · male | 5.5% |
| 25-34 · female | 6.1% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.3% |
