Chris Coons US Inactive
CHRIS COONS FOR DELAWARE
Support our Teachers and School Workers
Ad copy
I recently had the chance to meet with over 100 teachers, represented by the Delaware State Education Association, to discuss their concerns and views about how we should safely reopen our schools this fall. Know that I am in Washington fighting for additional resources for state and local governments and their school districts, because all of us want to make sure our schools are opened safely, that there’s enough COVID-19 testing and personal protective equipment (PPE), and that there is a clear path and plan. #Educators #DSEA #Delaware
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 40.1/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 69.3 · 2.8 · 76.3 |
| Spend range | USD 100–199 |
| Impressions | 45,000 – 49,999 |
| CPM (≈ $/1k impr) | USD 3.15 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 11 (2020-07-20 → 2020-07-31) |
| Created | 2020-07-20 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | DE — Chris Coons |
| Surfaced by | “senate:Chris Coons” |
🧠 AI analysis
| Issue | education |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | none |
| Standout element | Candidate surrounded by colorful school supplies against a chalkboard backdrop, visually anchoring the education theme |
| Tactic | The ad uses a direct-to-camera video format with teacher meeting credibility and specific policy asks (PPE, testing) to build trust with educators and parents on safe school reopening. |
Where it ran (delivery by region)
| Delaware | 22.9% |
| California | 11.4% |
| New York | 5.5% |
| Pennsylvania | 4.7% |
| Florida | 4.4% |
| Virginia | 3.2% |
| Texas | 2.9% |
Who saw it (delivery)
| 65+ · unknown | 0.4% |
| 65+ · female | 23.1% |
| 45-54 · unknown | 0.1% |
| 55-64 · male | 9.5% |
| 25-34 · male | 4.6% |
| 18-24 · male | 1.2% |
| 45-54 · male | 6.9% |
| 18-24 · female | 1.6% |
| 55-64 · female | 13.1% |
| 18-24 · unknown | 0.0% |
| 45-54 · female | 8.3% |
| 35-44 · female | 7.0% |
| 65+ · male | 13.4% |
| 25-34 · female | 4.4% |
| 35-44 · male | 5.8% |
| 35-44 · unknown | 0.2% |
| 25-34 · unknown | 0.1% |
| 55-64 · unknown | 0.2% |
