Mills for Maine
Governor Janet Mills is fighting for affordable health care, a stronger economy, and a world-class education for every Maine child. Will you stand with her?
Maine’s Franco-American community is at the heart of our state. Nous soutiendrons et célébrerons toujours les riches cultures et contributions des Franco-Américains au Maine.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 47.0/100 |
| Spend / Reach / Long. / Eff. | 30.5 · 81.7 · 3.3 · 72.5 |
| Spend range | USD 800–899 |
| Impressions | 150,000 – 174,999 |
| CPM (≈ $/1k impr) | USD 5.23 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 13 (2022-10-27 → 2022-11-09) |
| Created | 2022-10-27 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ME — Janet Mills |
| Surfaced by | “senate:Janet Mills” |
| Issue | other |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | pride |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | none |
| Standout element | Bilingual French-English copy signaling direct cultural outreach to Franco-American Mainers |
| Tactic | The ad uses bilingual messaging to signal deep cultural respect and belonging to Maine's Franco-American community, but the content was removed by Facebook for a disclaimer violation, making the creative inaccessible without login. |
| Maine | 100.0% |
| New Hampshire | 0.0% |
| 13-17 · unknown | 0.0% |
| 35-44 · male | 10.4% |
| 25-34 · unknown | 0.2% |
| 55-64 · unknown | 0.1% |
| 35-44 · unknown | 0.2% |
| 45-54 · unknown | 0.1% |
| 55-64 · female | 6.6% |
| 25-34 · male | 12.7% |
| 45-54 · female | 7.4% |
| 35-44 · female | 10.6% |
| 55-64 · male | 5.9% |
| 13-17 · male | 0.0% |
| 45-54 · male | 8.1% |
| 25-34 · female | 13.1% |
| 18-24 · female | 8.5% |
| 18-24 · male | 5.9% |
| 65+ · male | 4.3% |
| 65+ · female | 5.8% |
| 65+ · unknown | 0.1% |
| 13-17 · female | 0.0% |
| 18-24 · unknown | 0.1% |