House of Representatives for the 1st District of Oklahoma
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Take Representative Hern's 2020 Official Issue Survey. Click below to voice your opinion.
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| Overall score | 50.7/100 |
| Spend / Reach / Long. / Eff. | 43.1 · 85.0 · 8.3 · 66.2 |
| Spend range | USD 2,500–2,999 |
| Impressions | 200,000 – 249,999 |
| CPM (≈ $/1k impr) | USD 12.22 |
| Est. audience size | — |
| Days live | 31 (2020-01-29 → 2020-02-29) |
| Created | 2020-01-29 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | OK — Kevin Hern |
| Surfaced by | “senate:Kevin Hern” |
| Issue | other |
| Framing | informational |
| Message type | list building survey |
| Emotional appeal | pride |
| Production tier | professional |
| Who pictured | none |
| Symbols | capitol statue, us flag |
| Call to action | survey poll |
| Standout element | Iconic U.S. Capitol building under vivid blue sky as the sole visual anchor |
| Tactic | Uses the authority of the Capitol building and the framing of an 'official' survey to build constituent engagement and collect voter data under the guise of civic participation. |
| Oklahoma | 100.0% |
| Kansas | 0.0% |
| 55-64 · female | 13.1% |
| 18-24 · male | 1.2% |
| 18-24 · unknown | 0.0% |
| 45-54 · unknown | 0.1% |
| 18-24 · female | 0.5% |
| 55-64 · unknown | 0.2% |
| 25-34 · female | 2.0% |
| 65+ · unknown | 0.2% |
| 25-34 · unknown | 0.1% |
| 65+ · female | 15.5% |
| 25-34 · male | 5.2% |
| 45-54 · female | 8.3% |
| 65+ · male | 12.9% |
| 45-54 · male | 12.7% |
| 55-64 · male | 14.5% |
| 35-44 · female | 4.3% |
| 35-44 · male | 9.0% |
| 35-44 · unknown | 0.1% |