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Chris Coons US Inactive

Chris Coons for Delaware

ad creative

Drug prices in 2019 are surging, with hikes at 5 times inflation

Despite President Trump's vow to rein in prices, 17% more drugs have bumped prices compared with 2018

Ad copy

Too many Delawareans and Americans are paying thousands of dollars for life-saving prescription drugs. No one should have to choose between putting food on the table or paying for medication. This year, I have co-sponsored four key pieces of legislation: Empowering Medicare Seniors to Negotiate Prices Act, SPIKE ACT, RxCAP Act, and C-THRU Act. These bills are all aimed at lowering prescription drug prices while increasing transparency. https://cbsn.ws/2SYjpCw

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score38.9/100
Spend / Reach / Long. / Eff.21.0 · 61.7 · 8.3 · 64.4
Spend rangeUSD 300–399
Impressions20,000 – 24,999
CPM (≈ $/1k impr)USD 15.53
Est. audience size
Days live31 (2019-08-16 → 2019-09-16)
Created2019-08-16
Creative variants1 body · 1 headline
Platforms
Languagesen
CandidateDE — Chris Coons
Surfaced by“senate:Chris Coons”

🧠 AI analysis

Issuehealthcare
Framingissue advocacy
Message typeawareness
Emotional appealfear
Production tiersemi pro
Who picturedseniors
Symbolsmoney cash, healthcare
Call to actionlearn more
Standout elementColorful prescription pills piled on top of a $100 bill featuring Ben Franklin's eyes staring out
TacticThe ad uses a news screenshot and vivid imagery of pills on money to establish urgency and credibility, positioning Coons as a legislative champion against rising drug costs.

Where it ran (delivery by region)

California8.9%
Florida6.5%
New York6.4%
Pennsylvania4.7%
Delaware4.6%
Michigan4.3%
Illinois3.8%

Who saw it (delivery)

25-34 · unknown 0.0%
25-34 · female 0.8%
35-44 · male 1.4%
25-34 · male 0.8%
55-64 · unknown 0.3%
35-44 · female 2.0%
18-24 · male 0.2%
18-24 · female 0.3%
65+ · unknown 0.5%
18-24 · unknown 0.0%
55-64 · male 8.9%
65+ · male 18.9%
55-64 · female 14.6%
65+ · female 43.7%
45-54 · female 4.4%
45-54 · male 3.0%
45-54 · unknown 0.1%
35-44 · unknown 0.0%

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