Pamela Stevenson for Kentucky
"It has been proven over and over again that when people come to the “urban centers” and try to tell the “urban people” what they need, how they need it, and what they should do— THEY GET IT WRONG."
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 25.6/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 39.6 · 0.3 · 62.6 |
| Spend range | <USD 99 |
| Impressions | 2,000 – 2,999 |
| CPM (≈ $/1k impr) | USD 19.8 |
| Est. audience size | 1,001 – 5,000 |
| Days live | 2 (2022-03-26 → 2022-03-28) |
| Created | 2022-03-25 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | KY — Pamela Stevenson |
| Surfaced by | “senate:Pamela Stevenson” |
| Issue | education |
| Framing | issue advocacy |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | learn more |
| Standout element | candidate speaking at a legislative chamber desk with her name chyron displayed, lending authentic C-SPAN-style credibility |
| Tactic | The ad uses a direct quote attacking outside paternalism toward urban communities to build authenticity and righteous anger, framing the candidate as a fearless advocate against privatization of public education. |
| Kentucky | 99.1% |
| Indiana | 0.8% |
| Unknown | 0.0% |
| 45-54 · unknown | 0.1% |
| 25-34 · male | 11.4% |
| 65+ · male | 4.0% |
| 18-24 · female | 3.5% |
| 18-24 · unknown | 0.1% |
| 35-44 · female | 13.9% |
| 18-24 · male | 2.0% |
| 25-34 · female | 16.8% |
| 45-54 · male | 6.4% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 5.6% |
| 45-54 · female | 10.7% |
| 65+ · female | 7.8% |
| 55-64 · female | 9.0% |
| 35-44 · male | 7.7% |
| 35-44 · unknown | 0.3% |
| 25-34 · unknown | 0.4% |