Steve Marshall For Alabama
As Alabama's Attorney General, I am proud to fight for an end to abortion. I was honored to have been a part of the Alliance Defending Freedom's panel this past weekend.
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| Overall score | 43.1/100 |
| Spend / Reach / Long. / Eff. | 23.7 · 75.1 · 1.1 · 72.4 |
| Spend range | USD 400–499 |
| Impressions | 80,000 – 89,999 |
| CPM (≈ $/1k impr) | USD 5.29 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 5 (2022-07-07 → 2022-07-12) |
| Created | 2022-07-07 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | AL — Steve Marshall |
| Surfaced by | “senate:Steve Marshall” |
| Issue | abortion |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | none |
| Standout element | Candidate speaking on stage with microphone, projecting authority and confidence at a high-profile conservative organization event |
| Tactic | Leverages borrowed credibility from Alliance Defending Freedom to signal strong anti-abortion bona fides and rally the conservative base. |
| Alabama | 100.0% |
| 18-24 · unknown | 0.0% |
| 35-44 · female | 2.0% |
| 18-24 · female | 0.1% |
| 55-64 · unknown | 0.2% |
| 35-44 · unknown | 0.1% |
| 45-54 · unknown | 0.1% |
| 35-44 · male | 4.4% |
| 25-34 · female | 0.5% |
| 45-54 · female | 4.4% |
| 65+ · unknown | 0.2% |
| 55-64 · male | 16.6% |
| 65+ · male | 20.7% |
| 65+ · female | 26.9% |
| 45-54 · male | 9.5% |
| 55-64 · female | 13.0% |
| 25-34 · male | 1.3% |
| 18-24 · male | 0.1% |
| 25-34 · unknown | 0.0% |