Wiley Nickel for North Carolina
I want to know what you care about. Because my job is listening and fighting for you.
As your State Senator I want to know what you care about. Click the link and let me know your top issues.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 34.4/100 |
| Spend / Reach / Long. / Eff. | 17.4 · 55.8 · 1.9 · 62.5 |
| Spend range | USD 200–299 |
| Impressions | 10,000 – 14,999 |
| CPM (≈ $/1k impr) | USD 19.96 |
| Est. audience size | — |
| Days live | 8 (2019-10-28 → 2019-11-05) |
| Created | 2019-10-28 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | NC — Wiley Nickel |
| Surfaced by | “senate:Wiley Nickel” |
| Issue | other |
| Framing | positive candidate |
| Message type | list building survey |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | survey poll |
| Standout element | Candidate speaking directly to camera in casual home setting, projecting approachability |
| Tactic | Constituent-listening tactic builds list while reinforcing the candidate's accessible, service-oriented identity — 'my job is listening and fighting for you' frames data collection as responsiveness. |
| North Carolina | 100.0% |
| 25-34 · unknown | 0.0% |
| 18-24 · male | 0.8% |
| 55-64 · unknown | 0.2% |
| 45-54 · unknown | 0.1% |
| 18-24 · female | 1.4% |
| 25-34 · female | 5.1% |
| 55-64 · female | 14.0% |
| 25-34 · male | 3.8% |
| 55-64 · male | 6.7% |
| 35-44 · unknown | 0.1% |
| 45-54 · male | 8.6% |
| 35-44 · male | 5.7% |
| 45-54 · female | 17.1% |
| 65+ · female | 15.0% |
| 65+ · male | 6.0% |
| 35-44 · female | 14.9% |
| 65+ · unknown | 0.3% |