Chuck Morse for NH
Kelly Ayotte voted for amnesty for 11 million illegals! The border crisis must be addressed, and we can’t trust Kelly Ayotte to solve it. Read more here: https://rb.gy/s04xqd #NHGov #NHPolitics
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 32.5/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 53.0 · 0.8 · 64.3 |
| Spend range | USD 100–199 |
| Impressions | 9,000 – 9,999 |
| CPM (≈ $/1k impr) | USD 15.74 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 4 (2024-08-05 → 2024-08-09) |
| Created | 2024-07-31 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NH — Chuck Morse |
| Surfaced by | “senate:Chuck Morse” |
| Issue | immigration |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | opponent |
| Symbols | none |
| Call to action | learn more |
| Standout element | Ransom-note style cutout lettering spelling 'MISSING' with a magnifying glass over an unflattering photo of Kelly Ayotte |
| Tactic | The ad uses a 'missing fact' detective motif with ransom-note typography to frame the opponent as deceptive and untrustworthy on immigration, turning her own campaign ad against her. |
| New Hampshire | 100.0% |
| 35-44 · unknown | 0.1% |
| 55-64 · male | 19.1% |
| 55-64 · female | 12.6% |
| 35-44 · female | 1.8% |
| 65+ · female | 20.3% |
| 35-44 · male | 3.6% |
| 65+ · male | 24.3% |
| 45-54 · female | 5.1% |
| 45-54 · male | 9.0% |
| 65+ · unknown | 0.2% |
| 18-24 · male | 0.5% |
| 25-34 · male | 1.6% |
| 25-34 · female | 1.0% |
| 18-24 · female | 0.4% |
| 55-64 · unknown | 0.3% |
| 45-54 · unknown | 0.1% |