Reid Rasner For Wyoming
Let's send these two patriots to Washington! πͺ #Rasner4WY #Wyoming
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 47.3/100 |
| Spend / Reach / Long. / Eff. | 41.0 Β· 78.0 Β· 7.7 Β· 62.5 |
| Spend range | USD 2,000β2,499 |
| Impressions | 100,000 β 124,999 |
| CPM (β $/1k impr) | USD 20.0 |
| Est. audience size | 100,001 β 500,000 |
| Days live | 29 (2024-06-07 β 2024-07-06) |
| Created | 2024-06-07 |
| Creative variants | 1 body Β· 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | WY β Reid Rasner |
| Surfaced by | βsenate:Reid Rasnerβ |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate, opponent |
| Symbols | us flag |
| Call to action | none |
| Standout element | Bold red 'GUILTY' headline reframing a legal term as a patriotic badge of honor alongside Trump |
| Tactic | The ad co-opts the word 'GUILTY' β charged with cultural resonance from Trump's legal battles β and inverts it into a pride statement, leveraging Trump's image to transfer his base's loyalty to Rasner. |
| Wyoming | 100.0% |
| 65+ Β· unknown | 0.2% |
| 35-44 Β· unknown | 0.2% |
| 25-34 Β· female | 2.0% |
| 65+ Β· male | 15.6% |
| 55-64 Β· male | 13.5% |
| 35-44 Β· female | 4.9% |
| 25-34 Β· male | 5.3% |
| 65+ Β· female | 18.6% |
| 55-64 Β· female | 11.3% |
| 45-54 Β· male | 11.2% |
| 35-44 Β· male | 10.4% |
| 45-54 Β· female | 6.4% |
| 45-54 Β· unknown | 0.1% |
| 55-64 Β· unknown | 0.1% |
| 25-34 Β· unknown | 0.1% |