David Roth for Idaho US Inactive
The Committee to Elect David Roth
Ad copy
Councilman Radford, thank you for your support. I will work hard for the people of District 33 in Boise to make sure that our voice is heard.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 23.6/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 34.4 · 1.1 · 58.7 |
| Spend range | <USD 99 |
| Impressions | 1,000 – 1,999 |
| CPM (≈ $/1k impr) | USD 33.01 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 5 (2020-10-12 → 2020-10-17) |
| Created | 2020-10-12 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ID — David Roth |
| Surfaced by | “senate:David Roth” |
🧠 AI analysis
| Issue | education |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | candidate, family children |
| Symbols | family, farm rural |
| Call to action | none |
| Standout element | third-party endorsement quote from an Idaho Falls City Council member calling Roth a 'counter balance to the far right' |
| Tactic | The ad leverages a local elected official's endorsement to build cross-aisle credibility and reassure moderate voters that Roth is a safe, community-oriented choice. |
Where it ran (delivery by region)
| Idaho | 100.0% |
Who saw it (delivery)
| 45-54 · unknown | 0.1% |
| 65+ · female | 9.2% |
| 25-34 · female | 12.0% |
| 65+ · male | 4.4% |
| 55-64 · male | 4.5% |
| 55-64 · female | 9.8% |
| 25-34 · male | 12.6% |
| 18-24 · female | 6.1% |
| 35-44 · female | 11.0% |
| 45-54 · female | 9.2% |
| 35-44 · male | 9.9% |
| 45-54 · male | 7.3% |
| 18-24 · male | 3.3% |
| 18-24 · unknown | 0.1% |
| 35-44 · unknown | 0.2% |
| 25-34 · unknown | 0.2% |
