Susan Collins US Inactive
COLLINS FOR SENATOR
SUSAN CAN DO IT >>
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Ad copy
We need independent leaders who will move past all the partisan politics and get real results.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 48.1/100 |
| Spend / Reach / Long. / Eff. | 44.9 · 81.7 · 3.3 · 62.5 |
| Spend range | USD 3,000–3,499 |
| Impressions | 150,000 – 174,999 |
| CPM (≈ $/1k impr) | USD 20.0 |
| Est. audience size | — |
| Days live | 13 (2019-10-31 → 2019-11-13) |
| Created | 2019-10-31 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ME — Susan Collins |
| Surfaced by | “senate:Susan Collins” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | candidate, workers labor |
| Symbols | factory industry |
| Call to action | sign petition |
| Standout element | Collins walking alongside a worker amid a fleet of large red commercial trucks, signaling hands-on economic engagement |
| Tactic | The ad uses an 'independent leader' frame paired with a blue-collar industrial setting to position Collins above partisan conflict and appeal to centrist, working-class Maine voters. |
Where it ran (delivery by region)
| Maine | 100.0% |
Who saw it (delivery)
| 55-64 · female | 8.8% |
| 35-44 · male | 8.2% |
| 35-44 · unknown | 0.1% |
| 18-24 · unknown | 0.0% |
| 45-54 · unknown | 0.1% |
| 25-34 · unknown | 0.1% |
| 55-64 · unknown | 0.1% |
| 18-24 · female | 6.2% |
| 45-54 · female | 8.0% |
| 25-34 · male | 12.6% |
| 25-34 · female | 9.4% |
| 65+ · male | 5.6% |
| 35-44 · female | 7.6% |
| 18-24 · male | 7.1% |
| 65+ · female | 11.1% |
| 55-64 · male | 6.7% |
| 45-54 · male | 8.3% |
| 65+ · unknown | 0.1% |
