Steve Marshall US Inactive
Steve Marshall For Alabama
Steve Marshall for Alabama Accomplishments
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 42.6/100 |
| Spend / Reach / Long. / Eff. | 30.5 · 72.4 · 1.9 · 65.7 |
| Spend range | USD 800–899 |
| Impressions | 60,000 – 69,999 |
| CPM (≈ $/1k impr) | USD 13.07 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 8 (2022-05-16 → 2022-05-24) |
| Created | 2022-05-16 |
| Creative variants | 0 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | — |
| Candidate | AL — Steve Marshall |
| Surfaced by | “senate:Steve Marshall” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | none |
| Call to action | none |
| Standout element | Bold bracketed title text overlaid on a smiling candidate portrait establishing a record of service |
| Tactic | The ad leverages an incumbency credibility play, spotlighting a five-year record as Attorney General to build trust and name recognition ahead of a Senate race. |
Where it ran (delivery by region)
| Alabama | 100.0% |
Who saw it (delivery)
| 18-24 · unknown | 0.0% |
| 55-64 · male | 13.1% |
| 25-34 · male | 4.5% |
| 65+ · female | 20.1% |
| 35-44 · male | 8.4% |
| 35-44 · female | 4.8% |
| 65+ · male | 14.9% |
| 45-54 · male | 9.1% |
| 65+ · unknown | 0.2% |
| 55-64 · unknown | 0.2% |
| 55-64 · female | 14.5% |
| 45-54 · female | 7.0% |
| 25-34 · female | 1.9% |
| 18-24 · female | 0.4% |
| 35-44 · unknown | 0.2% |
| 18-24 · male | 0.8% |
| 45-54 · unknown | 0.1% |
| 25-34 · unknown | 0.0% |
