THE WATERS COMMITTEE
I am a commonsense candidate appealing to mainstream American values. I believe in free enterprise, individual freedom, less government control, and a strong national defense.
I am a commonsense candidate appealing to mainstream American values. I believe in free enterprise, individual freedom, less government control, and a strong national defense.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 26.9/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 39.6 · 5.5 · 62.6 |
| Spend range | <USD 99 |
| Impressions | 2,000 – 2,999 |
| CPM (≈ $/1k impr) | USD 19.8 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 21 (2021-07-23 → 2021-08-13) |
| Created | 2021-07-23 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | RI — Allen Waters |
| Surfaced by | “senate:Allen Waters” |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | none |
| Standout element | Facebook content-removed gate blocking the actual ad creative |
| Tactic | The ad leans on values-based identity framing — free enterprise, individual freedom, less government — to appeal to center-right voters, but the persuasion is entirely neutralized by the platform removal notice, rendering the creative invisible. |
| Rhode Island | 52.8% |
| Massachusetts | 42.8% |
| Connecticut | 4.4% |
| 18-24 · unknown | 0.1% |
| 45-54 · unknown | 0.2% |
| 35-44 · unknown | 0.1% |
| 55-64 · unknown | 0.2% |
| 35-44 · female | 5.7% |
| 45-54 · male | 17.2% |
| 55-64 · male | 15.7% |
| 35-44 · male | 13.0% |
| 18-24 · male | 0.7% |
| 45-54 · female | 9.9% |
| 55-64 · female | 11.1% |
| 65+ · male | 8.2% |
| 25-34 · male | 6.6% |
| 65+ · female | 9.8% |
| 25-34 · female | 1.3% |
| 65+ · unknown | 0.2% |