Commissioner Eric Skrmetta, LPSC US Inactive
Eric Skrmetta Campaign Fund
Ad copy
I had the pleasure of speaking with members of our local Vietnamese community on Tuesday. I am pleased to have their support in our reelection effort.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 27.4/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 43.0 · 1.4 · 65.1 |
| Spend range | <USD 99 |
| Impressions | 3,000 – 3,999 |
| CPM (≈ $/1k impr) | USD 14.14 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 6 (2020-10-15 → 2020-10-21) |
| Created | 2020-10-15 |
| Creative variants | 1 body · 0 headline |
| Platforms | |
| Languages | en |
| Candidate | LA — Eric Skrmetta |
| Surfaced by | “senate:Eric Skrmetta” |
🧠 AI analysis
| Issue | other |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate, diverse crowd |
| Symbols | none |
| Call to action | vote |
| Standout element | Vietnamese-language overlay panel paired with candidate branding, directly targeting a specific ethnic community |
| Tactic | The ad uses community outreach optics — a shared meal with Vietnamese community members — combined with a Vietnamese-language call to action emphasizing low electricity rates, strategically building cross-cultural coalition support for an incumbent utility regulator. |
Where it ran (delivery by region)
| Louisiana | 100.0% |
Who saw it (delivery)
| 45-54 · unknown | 0.1% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 5.9% |
| 18-24 · male | 2.7% |
| 45-54 · female | 4.1% |
| 35-44 · female | 2.9% |
| 65+ · male | 21.7% |
| 65+ · female | 22.6% |
| 45-54 · male | 7.9% |
| 55-64 · female | 8.7% |
| 18-24 · female | 2.1% |
| 25-34 · male | 5.4% |
| 55-64 · male | 13.5% |
| 25-34 · female | 2.1% |
| 55-64 · unknown | 0.1% |
| 65+ · unknown | 0.1% |
