MULLIN FOR CONGRESS
We have no other option, we MUST take back the House this November! Nancy Pelosi and the radical Lefts want more and more power so please chip in whatever you can today to help me flip the House.
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| Overall score | 31.9/100 |
| Spend / Reach / Long. / Eff. | 21.0 · 47.5 · 5.0 · 53.9 |
| Spend range | USD 300–399 |
| Impressions | 5,000 – 5,999 |
| CPM (≈ $/1k impr) | USD 63.55 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 19 (2020-10-01 → 2020-10-20) |
| Created | 2020-10-01 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | OK — Markwayne Mullin |
| Surfaced by | “senate:Markwayne Mullin” |
| Issue | democracy elections |
| Framing | contrast comparison |
| Message type | fundraising |
| Emotional appeal | fear |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Bold red all-caps 'KEEP OKLAHOMA RED!' headline dominating the top of the frame |
| Tactic | Urgency-and-fear fundraising tactic using Nancy Pelosi as the villain to drive small-dollar donations by framing the election as an existential fight against radical left power grabs. |
| Oklahoma | 100.0% |
| 35-44 · unknown | 0.0% |
| 55-64 · female | 18.4% |
| 65+ · unknown | 0.2% |
| 18-24 · male | 0.4% |
| 25-34 · unknown | 0.1% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 6.1% |
| 55-64 · male | 15.1% |
| 65+ · male | 17.4% |
| 18-24 · female | 0.2% |
| 65+ · female | 27.2% |
| 35-44 · male | 3.4% |
| 45-54 · male | 6.5% |
| 25-34 · female | 0.9% |
| 25-34 · male | 1.2% |
| 35-44 · female | 2.5% |
| 55-64 · unknown | 0.2% |