COTTON FOR SENATE, INC.
Join the mission
Joe Biden opened our border, raised our taxes, and gave the IRS *$80 billion* to hire *87,000* agents to sic on our families. Want to stop the madness? Join the mission to take back the Senate —>
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 44.2/100 |
| Spend / Reach / Long. / Eff. | 21.0 · 76.3 · 4.4 · 75.1 |
| Spend range | USD 300–399 |
| Impressions | 90,000 – 99,999 |
| CPM (≈ $/1k impr) | USD 3.68 |
| Est. audience size | — |
| Days live | 17 (2022-09-13 → 2022-09-30) |
| Created | 2022-09-12 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | AR — Tom Cotton |
| Surfaced by | “senate:Tom Cotton” |
| Issue | economy taxes |
| Framing | attack opponent |
| Message type | fundraising |
| Emotional appeal | fear |
| Production tier | semi pro |
| Who pictured | opponent |
| Symbols | us flag, money cash, border |
| Call to action | donate |
| Standout element | Dark, red-lit photo of Biden with fists raised labeled 'this deranged man' — deliberately menacing framing of a sitting president |
| Tactic | The ad uses enemy-framing and fear of government weaponization (IRS agents) to drive urgency-based fundraising, with a stark dark aesthetic reinforcing the threat narrative. |
| Texas | 7.7% |
| Florida | 7.6% |
| California | 5.3% |
| Ohio | 4.3% |
| Pennsylvania | 4.2% |
| Michigan | 3.9% |
| New York | 3.7% |
| 13-17 · male | 0.0% |
| 65+ · female | 23.8% |
| 25-34 · unknown | 0.0% |
| 45-54 · unknown | 0.1% |
| 18-24 · female | 0.2% |
| 55-64 · unknown | 0.2% |
| 35-44 · male | 2.1% |
| 25-34 · male | 1.3% |
| 65+ · male | 28.5% |
| 55-64 · male | 21.0% |
| 18-24 · unknown | 0.0% |
| 55-64 · female | 10.9% |
| 45-54 · male | 7.3% |
| 35-44 · female | 0.7% |
| 45-54 · female | 2.8% |
| 65+ · unknown | 0.3% |
| 25-34 · female | 0.5% |
| 18-24 · male | 0.4% |
| 35-44 · unknown | 0.0% |