Susan Collins US Inactive
COLLINS FOR SENATOR
Derek Volk
Ad copy
Thanks to Derek Volk, owner of Volk Packaging in Biddeford, for his kind words and support!
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 47.2/100 |
| Spend / Reach / Long. / Eff. | 38.3 · 81.7 · 1.7 · 67.1 |
| Spend range | USD 1,500–1,999 |
| Impressions | 150,000 – 174,999 |
| CPM (≈ $/1k impr) | USD 10.77 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 7 (2020-05-15 → 2020-05-22) |
| Created | 2020-05-15 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ME — Susan Collins |
| Surfaced by | “senate:Susan Collins” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | workers labor |
| Symbols | factory industry |
| Call to action | none |
| Standout element | Business owner standing in front of stacked cardboard packaging in his own facility, lending authentic local-business credibility |
| Tactic | Third-party testimonial from a local Maine business owner humanizes Collins and builds trust through peer endorsement rather than direct candidate messaging. |
Where it ran (delivery by region)
| Maine | 100.0% |
| New Hampshire | 0.0% |
| North Carolina | 0.0% |
| Connecticut | 0.0% |
| Florida | 0.0% |
| Massachusetts | 0.0% |
Who saw it (delivery)
| 55-64 · unknown | 0.2% |
| 55-64 · female | 10.5% |
| 45-54 · unknown | 0.1% |
| 18-24 · male | 4.5% |
| 18-24 · female | 5.3% |
| 25-34 · male | 9.9% |
| 65+ · female | 10.4% |
| 65+ · male | 5.6% |
| 55-64 · male | 6.7% |
| 35-44 · unknown | 0.2% |
| 45-54 · male | 8.2% |
| 35-44 · male | 8.4% |
| 35-44 · female | 9.4% |
| 25-34 · female | 9.5% |
| 45-54 · female | 10.5% |
| 25-34 · unknown | 0.2% |
| 65+ · unknown | 0.1% |
| 18-24 · unknown | 0.1% |
