Bluejay Rising US Inactive
Bluejay Rising
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Ad copy
We asked Bernie Sanders to come to West Virginia because we know this MAGA wave across rural states isn't irreversible. West Virginia isn't a conservative state—it's a working class state. Bluejay Rising is a West Virginia community organization born out of Zach Shrewsbury's community-service-centric senatorial campaign. West Virginians are resilient, resourceful, and caring people who deserve to lead and decide the future of our own communities. We deliver mutual aid through flood relief, winter coat and food drives, and we need your help to keep up this vital community work and spread a message of solidarity and public service throughout the state. Join us in building a movement rooted in courage, protection, kindness, determination, selflessness, resilience, and hope. Zach Shrewsbury Executive Director, Bluejay Rising
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 45.0/100 |
| Spend / Reach / Long. / Eff. | 38.3 · 61.7 · 27.8 · 52.3 |
| Spend range | USD 1,500–1,999 |
| Impressions | 20,000 – 24,999 |
| CPM (≈ $/1k impr) | USD 77.76 |
| Est. audience size | — |
| Days live | 102 (2025-09-05 → 2025-12-16) |
| Created | 2025-09-05 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | WV — Zachary Shrewsbury |
| Surfaced by | “senate:Zachary Shrewsbury” |
🧠 AI analysis
| Issue | jobs labor |
| Framing | issue advocacy |
| Message type | fundraising |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | diverse crowd, workers labor |
| Symbols | none |
| Call to action | donate |
| Standout element | Large enthusiastic crowd in a packed indoor venue paired with Bernie Sanders name-drop as credibility anchor |
| Tactic | Leverages Bernie Sanders's populist brand equity and reframes West Virginia as a working-class rather than conservative state to inspire donor confidence that the race is winnable. |
Where it ran (delivery by region)
| California | 9.1% |
| Virginia | 7.2% |
| West Virginia | 6.5% |
| New York | 6.2% |
| Pennsylvania | 5.5% |
| Washington | 4.1% |
| Florida | 4.0% |
Who saw it (delivery)
| 18-24 · female | 0.1% |
| 45-54 · male | 2.4% |
| 65+ · male | 31.7% |
| 65+ · female | 40.7% |
| 55-64 · unknown | 0.3% |
| 55-64 · male | 7.3% |
| 55-64 · female | 9.2% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 2.9% |
| 18-24 · male | 0.1% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 1.3% |
| 35-44 · female | 1.1% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 0.7% |
| 25-34 · female | 0.8% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 1.2% |
