Kentucky Office of the Attorney General
Report suspected scams
Fraud has increased in the Commonwealth during the COVID-19 pandemic. If you think you are being scammed, report it at ag.ky.gov/scams.
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| Overall score | 38.1/100 |
| Spend / Reach / Long. / Eff. | 17.4 · 63.8 · 2.8 · 68.4 |
| Spend range | USD 200–299 |
| Impressions | 25,000 – 29,999 |
| CPM (≈ $/1k impr) | USD 9.07 |
| Est. audience size | — |
| Days live | 11 (2022-06-20 → 2022-07-01) |
| Created | 2022-06-20 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | KY — Daniel Cameron |
| Surfaced by | “senate:Daniel Cameron” |
| Issue | crime safety |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | learn more |
| Standout element | Facebook content-removed notice revealing the ad was flagged for disclaimer non-compliance |
| Tactic | The ad leverages the Attorney General's official authority to position Cameron as a public safety advocate via a consumer fraud alert, building name recognition through a non-partisan service message. |
| Kentucky | 100.0% |
| 45-54 · unknown | 0.1% |
| 65+ · female | 7.6% |
| 65+ · unknown | 0.0% |
| 13-17 · male | 0.1% |
| 35-44 · unknown | 0.1% |
| 65+ · male | 3.4% |
| 25-34 · unknown | 0.3% |
| 55-64 · female | 4.4% |
| 45-54 · female | 4.8% |
| 55-64 · unknown | 0.1% |
| 35-44 · male | 3.5% |
| 35-44 · female | 10.1% |
| 25-34 · female | 47.6% |
| 25-34 · male | 13.9% |
| 45-54 · male | 1.8% |
| 55-64 · male | 2.2% |
| 13-17 · female | 0.1% |