Tom Cotton US Inactive
COTTON FOR SENATE, INC.
Do you want the IRS tracking you?
Help me stop them.
Ad copy
๐ฆ๐ง๐ข๐ฃ ๐๐ฐ๐ฟ๐ผ๐น๐น๐ถ๐ป๐ด. ๐ ๐ป๐ฒ๐ฒ๐ฑ ๐๐ผ๐ ๐๐ผ ๐ฟ๐ฒ๐ฎ๐ฑ ๐๐ต๐ถ๐. Joe Biden wants to give the IRS the power to TRACK all of your financial transactions OF JUST $600. I need patriots like YOU to stand with me ASAP to stop this. Will you SIGN your name right here and NOW?
โ View in Meta Ad Library (the live creative โ image/video/layout)
Performance proxies
| Overall score | 48.2/100 |
| Spend / Reach / Long. / Eff. | 30.5 ยท 85.0 ยท 2.2 ยท 74.9 |
| Spend range | USD 800โ899 |
| Impressions | 200,000 โ 249,999 |
| CPM (โ $/1k impr) | USD 3.78 |
| Est. audience size | โ |
| Days live | 9 (2021-10-13 โ 2021-10-22) |
| Created | 2021-10-12 |
| Creative variants | 1 body ยท 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | AR โ Tom Cotton |
| Surfaced by | โsenate:Tom Cottonโ |
๐ง AI analysis
| Issue | economy taxes |
| Framing | attack opponent |
| Message type | list building survey |
| Emotional appeal | fear |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | none |
| Call to action | sign petition |
| Standout element | large red warning triangle with exclamation point amplifying threat and danger |
| Tactic | Uses fear of government surveillance and direct second-person urgency ('track YOU') to drive petition signatures and list-building by framing a tax policy proposal as a personal threat to the reader's financial privacy. |
Where it ran (delivery by region)
| Texas | 7.9% |
| Florida | 6.6% |
| California | 6.4% |
| Pennsylvania | 4.5% |
| Ohio | 4.3% |
| New York | 3.8% |
| Michigan | 3.6% |
Who saw it (delivery)
| 13-17 ยท female | 0.0% |
| 55-64 ยท male | 18.3% |
| 18-24 ยท male | 0.2% |
| 65+ ยท unknown | 0.3% |
| 25-34 ยท female | 0.9% |
| 25-34 ยท male | 1.5% |
| 55-64 ยท female | 16.0% |
| 45-54 ยท male | 8.3% |
| 45-54 ยท female | 6.2% |
| 65+ ยท male | 20.7% |
| 25-34 ยท unknown | 0.0% |
| 65+ ยท female | 21.2% |
| 35-44 ยท female | 2.3% |
| 55-64 ยท unknown | 0.2% |
| 35-44 ยท male | 3.6% |
| 35-44 ยท unknown | 0.1% |
| 18-24 ยท female | 0.1% |
| 45-54 ยท unknown | 0.1% |
| 18-24 ยท unknown | 0.0% |
