SHAHEEN FOR SENATE
Jeanne Shaheen is making a difference for New Hampshire. Whether it's fighting for small businesses, getting people back to work, making sure our kids have the opportunities they deserve or ensuring seniors have a secure retirement, Jeanne Shaheen will stand up for you.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 39.0/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 63.8 · 1.1 · 56.4 |
| Spend range | USD 1,000–1,499 |
| Impressions | 25,000 – 29,999 |
| CPM (≈ $/1k impr) | USD 45.44 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 5 (2020-10-29 → 2020-11-03) |
| Created | 2020-10-28 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NH — Jeanne Shaheen |
| Surfaced by | “senate:Jeanne Shaheen” |
| Issue | other |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | hope |
| Production tier | professional |
| Who pictured | none |
| Symbols | none |
| Call to action | learn more |
| Standout element | Bold white campaign logo on deep green background serving as the video thumbnail card |
| Tactic | Broad-appeal persuasion tactic listing multiple constituency groups (small businesses, workers, children, seniors) to maximize voter identification with the candidate's record. |
| New Hampshire | 100.0% |
| 25-34 · unknown | 0.2% |
| 35-44 · female | 11.4% |
| 65+ · male | 2.3% |
| 65+ · female | 3.9% |
| 25-34 · female | 15.2% |
| 18-24 · female | 9.7% |
| 25-34 · male | 12.2% |
| 45-54 · male | 5.8% |
| 35-44 · male | 8.2% |
| 65+ · unknown | 0.1% |
| 18-24 · male | 8.9% |
| 55-64 · female | 7.1% |
| 45-54 · female | 10.1% |
| 55-64 · male | 4.5% |
| 55-64 · unknown | 0.1% |
| 18-24 · unknown | 0.1% |
| 35-44 · unknown | 0.2% |
| 45-54 · unknown | 0.1% |