LUMMIS FOR WYOMING INC.
Ask your question now!
As we practice social distancing to help "flatten the curve," I still want to connect with you! If you have a question, please ask it at the link below, and I'll answer them in a video on this page.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 38.8/100 |
| Spend / Reach / Long. / Eff. | 23.7 · 65.4 · 0.8 · 65.2 |
| Spend range | USD 400–499 |
| Impressions | 30,000 – 34,999 |
| CPM (≈ $/1k impr) | USD 13.83 |
| Est. audience size | — |
| Days live | 4 (2020-03-20 → 2020-03-24) |
| Created | 2020-03-20 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | WY — Cynthia Lummis |
| Surfaced by | “senate:Cynthia Lummis” |
| Issue | other |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | neutral |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | learn more |
| Standout element | Blank white image with no visual content whatsoever |
| Tactic | The ad uses a constituent engagement tactic during COVID-19 social distancing to maintain a personal connection with voters through a Q&A video format, but is undermined by a completely blank image. |
| Wyoming | 100.0% |
| 45-54 · male | 11.0% |
| 35-44 · female | 5.2% |
| 55-64 · unknown | 0.1% |
| 18-24 · unknown | 0.0% |
| 35-44 · unknown | 0.1% |
| 18-24 · male | 1.5% |
| 65+ · unknown | 0.3% |
| 65+ · male | 13.1% |
| 25-34 · male | 4.7% |
| 55-64 · male | 14.8% |
| 18-24 · female | 0.9% |
| 25-34 · female | 3.4% |
| 55-64 · female | 14.2% |
| 65+ · female | 15.0% |
| 45-54 · female | 8.1% |
| 35-44 · male | 7.6% |
| 45-54 · unknown | 0.0% |