Tom Willis WV US Inactive
Tom Willis Victory
Ad copy
I'm looking forward to seeing you and speaking this Sunday at 6 P.M. at Mountain View Fellowship. It's going to be a great night!
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 25.6/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 39.6 · 0.3 · 62.6 |
| Spend range | <USD 99 |
| Impressions | 2,000 – 2,999 |
| CPM (≈ $/1k impr) | USD 19.8 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 2 (2025-11-07 → 2025-11-09) |
| Created | 2025-11-07 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | WV — Tom Willis |
| Surfaced by | “senate:Tom Willis” |
🧠 AI analysis
| Issue | other |
| Framing | positive candidate |
| Message type | gotv mobilization |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | us flag, church cross |
| Call to action | none |
| Standout element | American flag draped on a dark wood background anchoring the faith-and-patriotism theme |
| Tactic | The ad fuses religious identity with patriotic imagery to mobilize evangelical conservative voters for a church-based campaign rally event. |
Where it ran (delivery by region)
| West Virginia | 99.8% |
| Maryland | 0.2% |
Who saw it (delivery)
| 18-24 · female | 2.0% |
| 18-24 · male | 1.4% |
| 25-34 · female | 2.5% |
| 25-34 · male | 3.5% |
| 35-44 · female | 3.8% |
| 35-44 · male | 4.4% |
| 35-44 · unknown | 0.1% |
| 45-54 · female | 6.8% |
| 45-54 · male | 8.2% |
| 45-54 · unknown | 0.2% |
| 55-64 · female | 14.0% |
| 55-64 · male | 12.1% |
| 65+ · female | 25.0% |
| 65+ · male | 15.7% |
| 65+ · unknown | 0.4% |
