📌 The Swipe File

Josh Turek US Inactive

Josh Turek for Iowa

Hey, it’s Josh.

Hey, it’s Josh.

Hey, it’s Josh.

Hey, it’s Josh.

Ad copy

Not every person reading this will be able to help me win my U.S. Senate primary… …but some people can. And those people will be the reason we: - hit our FEC deadline goal - secure the Democratic nomination on June 2nd. - replace Joni Ernst with a working-class son of Iowa on Nov. 3rd. If you’re one of those people, if you want to help me win this primary and bring badly-needed change to this country, 𝗜 𝗻𝗲𝗲𝗱 𝘆𝗼𝘂 𝘁𝗼 𝗰𝗵𝗶𝗽 𝗶𝗻 𝘁𝗼𝗱𝗮𝘆. Whatever you can. $5, $10, less or more — it all makes a difference. Thanks for doing your part.

Not every person reading this will be able to help me win my U.S. Senate primary… …but some people can. And those people will be the reason we: - hit our FEC deadline goal - secure the Democratic nomination on June 2nd. - replace Joni Ernst with a working-class son of Iowa on Nov. 3rd. If you’re one of those people, if you want to help me win this primary and bring badly-needed change to this country, 𝗜 𝗻𝗲𝗲𝗱 𝘆𝗼𝘂 𝘁𝗼 𝗰𝗵𝗶𝗽 𝗶𝗻 𝘁𝗼𝗱𝗮𝘆. Whatever you can. $5, $10, less or more — it all makes a difference. Thanks for doing your part.

Not every person reading this will be able to help me win my U.S. Senate primary… …but some people can. And those people will be the reason we: - hit our FEC deadline goal - secure the Democratic nomination on June 2nd. - replace Joni Ernst with a working-class son of Iowa on Nov. 3rd. If you’re one of those people, if you want to help me win this primary and bring badly-needed change to this country, 𝗜 𝗻𝗲𝗲𝗱 𝘆𝗼𝘂 𝘁𝗼 𝗰𝗵𝗶𝗽 𝗶𝗻 𝘁𝗼𝗱𝗮𝘆. Whatever you can. $5, $10, less or more — it all makes a difference. Thanks for doing your part.

Not every person reading this will be able to help me win my U.S. Senate primary… …but some people can. And those people will be the reason we: - hit our FEC deadline goal - secure the Democratic nomination on June 2nd. - replace Joni Ernst with a working-class son of Iowa on Nov. 3rd. If you’re one of those people, if you want to help me win this primary and bring badly-needed change to this country, 𝗜 𝗻𝗲𝗲𝗱 𝘆𝗼𝘂 𝘁𝗼 𝗰𝗵𝗶𝗽 𝗶𝗻 𝘁𝗼𝗱𝗮𝘆. Whatever you can. $5, $10, less or more — it all makes a difference. Thanks for doing your part.

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score	42.8/100
Spend / Reach / Long. / Eff.	38.3 · 70.7 · 3.3 · 59.0
Spend range	USD 1,500–1,999
Impressions	50,000 – 59,999
CPM (≈ $/1k impr)	USD 31.81
Est. audience size	100,001 – 500,000
Days live	13 (2026-05-08 → 2026-05-21)
Created	2026-05-08
Creative variants	4 body · 4 headline
Platforms	facebook, instagram
Languages	en
Candidate	IA — Josh Turek
Surfaced by	“senate:Josh Turek”

🧠 AI analysis

Issue	economy taxes
Framing	positive candidate
Message type	fundraising
Emotional appeal	urgency
Production tier	diy amateur
Who pictured	candidate, workers labor
Symbols	none
Call to action	donate
Standout element	Casually dressed candidate sitting at a plain conference table with a Polar seltzer can, projecting everyday authenticity
Tactic	The ad uses an exclusivity-and-scarcity framing ('not every person can help') to flatter and activate the subset of readers who self-identify as potential donors, driving urgency around an FEC deadline.

Where it ran (delivery by region)

Iowa

100.0%

Who saw it (delivery)

18-24 · female	0.1%
45-54 · male	3.2%
65+ · male	16.8%
65+ · female	43.7%
55-64 · unknown	0.3%
55-64 · male	6.2%
55-64 · female	15.7%
45-54 · unknown	0.1%
45-54 · female	6.0%
18-24 · male	0.1%
35-44 · unknown	0.1%
35-44 · male	2.3%
35-44 · female	3.0%
25-34 · unknown	0.0%
25-34 · male	0.8%
25-34 · female	0.8%
18-24 · unknown	0.0%
65+ · unknown	0.8%