Allen Waters for Congress 1st Congressional District US Inactive
Allen Waters for U.S. Senate
Waters for U.S. Senate
Ad copy
Vote Allen Waters to U.S. Senate in Mass. A moderate Democrat with mainstream values.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 36.2/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 51.9 · 21.2 · 71.7 |
| Spend range | <USD 99 |
| Impressions | 8,000 – 8,999 |
| CPM (≈ $/1k impr) | USD 5.82 |
| Est. audience size | — |
| Days live | 78 (2019-06-24 → 2019-09-10) |
| Created | 2019-06-24 |
| Creative variants | 1 body · 1 headline |
| Platforms | — |
| Languages | en |
| Candidate | RI — Allen Waters |
| Surfaced by | “senate:Allen Waters” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | vote |
| Standout element | Warm golden-hour suburban backdrop framing the candidate's relaxed, approachable smile in a white shirt |
| Tactic | The ad uses a friendly, sunlit portrait paired with the centrist 'moderate Democrat with mainstream values' framing to appeal to persuadable voters skeptical of progressive candidates. |
Where it ran (delivery by region)
| Massachusetts | 100.0% |
Who saw it (delivery)
| 35-44 · unknown | 0.1% |
| 25-34 · unknown | 0.1% |
| 45-54 · unknown | 0.2% |
| 25-34 · female | 0.3% |
| 55-64 · unknown | 0.3% |
| 35-44 · female | 0.7% |
| 45-54 · male | 16.9% |
| 55-64 · male | 26.4% |
| 65+ · female | 9.1% |
| 35-44 · male | 7.8% |
| 65+ · male | 25.7% |
| 45-54 · female | 2.1% |
| 25-34 · male | 4.6% |
| 55-64 · female | 5.3% |
| 65+ · unknown | 0.5% |
