James Talarico Campaign
Hey y’all, it’s James Talarico. Just a couple of weeks ago, we launched this campaign, and the response has been overwhelming. Thousands of Texans have shown up to rallies, and this grassroots team raised $1 million in 12 hours. But now we have our first official fundraising deadline coming up on September 30th. When it’s over, we’ll have to report how much we raised, and our opponents will be looking to see if we have a strong enough grassroots movement to take back Texas. We’re going up against the political establishment, billionaire mega-donors, and a whole lot of money — but if we do this together, I know we’ll have what it takes. So please chip in anything you can before the September 30th deadline. My team and I would greatly appreciate it.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 57.7/100 |
| Spend / Reach / Long. / Eff. | 71.2 · 100.0 · 1.9 · 57.8 |
| Spend range | USD 35,000–39,999 |
| Impressions | 1,000,000 – 0 |
| CPM (≈ $/1k impr) | USD 37.5 |
| Est. audience size | — |
| Days live | 8 (2025-09-23 → 2025-10-01) |
| Created | 2025-09-23 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | TX — James Talarico |
| Surfaced by | “senate:James Talarico” |
| Issue | other |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Bold white all-caps 'LAST CALL: DONATE BY 9/30' on black bar above candidate video frame creates hard deadline pressure |
| Tactic | The ad leverages social proof (raised $1M in 12 hours, thousands at rallies) paired with a hard deadline to trigger loss-aversion-driven donations before the FEC reporting cutoff. |
| Texas | 38.2% |
| California | 9.1% |
| Florida | 3.8% |
| New York | 3.3% |
| Illinois | 2.6% |
| Washington | 2.4% |
| Colorado | 2.3% |
| 18-24 · female | 3.1% |
| 45-54 · male | 8.0% |
| 65+ · unknown | 0.2% |
| 65+ · male | 4.6% |
| 65+ · female | 7.4% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 5.8% |
| 55-64 · female | 7.2% |
| 45-54 · unknown | 0.2% |
| 45-54 · female | 8.7% |
| 18-24 · male | 4.9% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 12.1% |
| 35-44 · female | 12.8% |
| 25-34 · unknown | 0.2% |
| 25-34 · male | 12.6% |
| 25-34 · female | 11.6% |
| 18-24 · unknown | 0.2% |
| Unknown · unknown | 0.0% |